Good content gets your message to the right people, right now.

Over the past 15 years, Samantha Mehra has been a writer, editor, and strategic content manager for people, private companies, and public works in Canada. Whatever the words, the end goal is always clear: Stir passion in and persuade your intended audience for the better.

Want to learn more? View creative samples here.

Content that’ll make

you say “Cut. Print.”

Recent Articles

How Legacy Brands are Using TikTok to Win with Gen-Z Audiences

(As an instructor in U of T’s School of Continuing Studies, I relished the opportunity to donate some words to promote this excellent school. This article was first published here.) Senior copywriter, content strategist, and SCS instructor Samantha Mehra, explains how some major brands are taking the TikTok leap, and doing it right. Created in…

Samantha Mehra Blog


PayBright is one of Canada’s leading installment payment providers. Some major retail players offer PayBright to consumers including Hudson’s Bay, SAIL, Taylormade, Samsung, Wayfair, eBay, Sephora, Browns Shoes, and Steve Madden. As the Senior Content Manager at PayBright, I established and now oversee the company’s first blog, build SEO foundations, manage a small team of…


Fonolo is a call center software with a mostly US-focused audience. It’s mission? To eliminate hold time forever with its patented call-back software. The blog, which has been publishing consistently since 2010, is one of the top customer service blogs in the industry, and continues to generate awareness among call and contact center professionals. While…