ARTICLE: “Goals: How One NHL Team Scored a Customer for Life”

In my family, the Montreal Canadiens (or, the Habs) are our team. My grandfather would, twinkle-eyed, tell of the thrill of watching hockey on live TV for the first time (and seeing his hero Maurice Richard through the lens of a wavering black-and-white screen), which inspired him to water down the backyard every winter and get his kids skating at “rocket” speed.

ARTICLE: “Life Lessons: What IKEA Gets Right About Customer Experience”

It’s 2019. It’s nearly March. Clearly, I’ve been busy. But in a good way! Writing, editing, video creation, managing a content calendar, overseeing projects (and a phenomenal marketing team) – these have filled my days for many months. And, too, I think some of the fruits of this labour are worth sharing here. So, the time…

Visual Adventure: A Digital Study of Hokusai’s Wave

The movement in Hokusai’s iconic painting, The Great Wave off Kanazawa, has given our eyes a workout for decades. The presence of its several prints in Western collections (the Met and British Museum included) have allowed folks on my side of the globe the pleasure of accessing its foreboding beauty. Normally I wouldn’t deign to…

Visual Events: Toronto Comicon 2018.

Every year, nerds of the world (or, at least, of the Toronto area) don their best creative cosplay gear and descend upon the Metro Toronto Convention Centre to gush over their favourite sci-fi celebrities, vendors, comic book artists, and collectors. Everywhere you look, visual people abound. This time around, I had the pleasure of visiting…